Digital Ad Requirements
advertisement
In step with the growing popularity of computer-to-plate publishing, Penton Media is
proud to offer our advertisers the option of submitting their advertisements in digital,
or electronic, form.
Using computer-to-plate technology in place of the traditional
film negative process produces a higher quality print ad, increases the accuracy of the
ad's color registration and decreases the costs associated with film production.
Since virtually all ads shipped to publications on film exist as digital files at some
point in the process, it makes sense to take advantage of this simple, time-saving option.
Traditionally, once the final ad is ready for shipment the time- and labor- intensive step
of processing the film begins. This cumbersome step can be avoided by submitting digital
files instead.
This Web site will guide you through the process of submitting digital
ads electronically. Preferred files are PostScript or PDF files.
When your final ad is ready to be submitted, start at the
Submit Digital Ad page where you
will complete a prepress order form and upload your file.
For more information or for help in creating digital files for Penton Media, please contact our Technical Support Team at 216-696-7000 x1727, or 800/321-7003.
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