Casteel Heating and Cooling, Marietta, GA, a Trane Comfort Specialist, recently made a unique contribution to a local community event. While they didn't set any new land speed records, they did get noticed. For the Cobb County Candy Parade, company employees transformed a Trane XL16i air conditioner into a go cart.
“As a participant in the parade, it's always a challenge to standout from the other floats and entries,” says John Hillis, vice president.
“Our goal was to elevate both the Trane and Casteel brands by standing out from the crowd. From the feedback we're receiving we accomplished our mission,” Hillis says.
“When current customers call to make a service appointment, they mention the go cart. We're also receiving calls from potential customers that remembered us from the parade.” casteelair.com