According to a post-show survey of 2012 AHR Expo attendees, 93 percent of respondents ranked energy efficiency-related areas as the most important products/technology to see at the Show. Sixty percent of respondents ranked energy efficiency as “very important” and 33 percent as “somewhat important.”
Other products/technologies that ranked as important are:
Green building/sustainability — 82 percent.
Automation & Controls — 80 percent.
Alternative Energy (solar, geothermal, etc.) — 74 percent.
Indoor Air Quality — 79 percent.
Another important reason attendees listed for visiting the world's largest HVACR exposition was to meet with current suppliers (93 percent), which was also ranked very high (meeting with current customers) by 96 percent of exhibitors.
Not surprisingly, many of the attendees' top reasons for visiting the AHR Expo were similar to those of the suppliers' reasons for exhibiting.
“That is why trade shows are such a valuable resource for both attendees and exhibitors,” says Clay Stevens, president of International Exposition Company, which produces and manages the AHR Expo. “There's no better opportunity than AHR Expo for industry professionals looking for innovative products and solutions to meet with nearly 2,000 suppliers from around the world who are unveiling new products and solutions.”
Another interesting survey finding is that both exhibitors and attendees are using digital and social media. Nearly two-thirds of attendees said they remember seeing online promotion about the show and 9 percent use the social media channels Facebook and Twitter. Meanwhile, 67 percent of exhibitors use online promotion while 20 percent are active on Facebook and 17 percent use Twitter.
The 2013 AHR Expo will be held Jan. 28-30 in Dallas, TX.
Visit www.ahrexpo.com for additional information.
|93% Look for new suppliers/vendors >||92% Generate new sales leads|
|81% Find solutions to address needs||83% Demonstrate products|
|97% See what's new||65% Display new products|