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    HVACR Distribution Business - March 2011

    March 17, 2011
    Building on the Brand
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    Building on the BrandWhirlpool offers a full home heating-and-cooling product line, including air conditioners, heat pumps, packaged units, gas furnaces, air handlers and indoor air quality products. Whirlpool licenses its home heating-and-cooling products in the United States and Canada to Tradewinds Distributing Company LLC in Jacksonville, FL, the licensed distributor and manufacturer of record. With many successful distributors and dealers across the country, Tradewinds is now working to set up new distributors that have the sales and technical skills along with the marketing savvy so that Whirlpool and their own businesses can grow profitably.

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    YELLOW JACKET® University
    Having the best-engineered Refrigeration System Analyzer is cool. But knowing how to get the most out of it is even cooler. That’s why Ritchie Engineering is starting YELLOW JACKET® University. From product demos and videos to tips and tricks from the pros, YJU can bring you to a higher degree of success. Click here for more info.Ritchie Engineering
    The Strategic Value of Professional Development & TrainingProfessional development, education or training?

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    Recessions We Have Known and Loved“Short of being shot at and missed, nothing feels better than surviving a recession.” Frank Hurtte – Young Industrial Salesman 1984

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    Welcome to the New Degree of Comfort
    We’re building on our foundation of quality, reliability and integrity by bringing you products that deliver new integrated technologies and innovative features. In 2011 and for years to come, we’ll offer platforms for more energy efficiency and greater product integration, all in a sleek new look. Get ready for an unprecedented era of all new Rheem products that are in a word–HOT. Welcome to the future of integrated air and water technology. This is going to be cool.Click here to learn moreRheem Mfg. Co.2011 - A Year For RecoveryNot too many of us are going to miss 2010. Simply put: our industry took another one on the chin. But enough on that. Let's not dwell on the negative. The good news is, after two years of recession, 2011 is projected as a year of recovery. Construction industry prognosticators agree there is no way to go but up. The momentum has already begun to shift. • Office, Retail and Lodging segments are set to improve according to the 2011 Real Estate Forecast from Grubb & Ellis, a commercial real estate services and investment firm. • Economic activity in the manufacturing sector will continue to expand, according to the latest "Manufacturing ISM Report on Business" issued by the Institute for Supply Management (ISM). • According to ISM, the overall economy has been growing for 20 consecutive months and manufacturng for 17 months. • All four major indices – Dow Jones Industrials, S&P 500, NASDAQ and the TSE composite – recorded latest 52-week highs in the final days of 2010. • December marked the 18th consecutive month of growth in the new orders index. • Department of Labor U.S. initial jobless claims dropped at year's end: the current lower levels indicate higher levels of employment. • The two biggest factors holding back recovery – depressed residential real estate and high unemployment – have been feeding on each other. With employment on the mend, the residential real estate picture will improve. Still, recovery won't happen overnight. It's a slow process.
    Upcoming HARDI EventsWestern Regional Conference March 20-22, 2011 The M Resort, Henderson, NV

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    Emerson® Blue™ Easy Set™ Thermostats
    White-Rodgers has launched an addition to its Emerson Blue thermostat line, Emerson® Blue™ Easy Set™ Thermostats. The new non-programmable thermostats feature easy-to-use Home, Sleep and Away pre-set buttons, offering consumers the ability to manage their home comfort with one touch. By selecting pre-set buttons, homeowners can find the perfect temperature for spending time with family, staying comfortable overnight, or saving energy while they're out of the home. Click here to watch a video.Emerson Climate Technologies
    A. O. Smith Introduces First High Efficiency ECM Fan Coil Motor for HVAC Replacement MarketA. O. Smith Electrical Products Company is first to the market with an ECM fan coil replacement motor designed to replace low efficient shaded pole and PSC permanent split capacitor) motors in fan coil and PTAC equipment.

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    NATE Launches Campaign to Educate Consumer, Elevate ContractorNorth American Technician Excellence (NATE), the nation’s largest non-profit certification organization for HVACR technicians, is kicking off a campaign to educate homeowners throughout the country about the importance of selecting contractors who hire NATE-certified technicians.

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    Effinity93 with Conservicore™ Technology from Modine
    Modine continues to raise its customers’ comfort level with the most efficient gas-fired unit heater line in North America…the Effinity93. With six models available from 135,000 to 310,000 BTU/hr, each operating at 93% efficiency, end users can begin saving today. Click here for more information.Modine Mfg. Co.
    The Malco Heavy Metal-Cutting TurboShearMaking your power drill a powerful metal-cutting shear is now a more attractive idea than ever before!

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    Featured Videos from the HARDI ConferenceIn case you missed it, Tom Peric', Editor of HVACR Distribution Business speaks with industry executives about conference highlights, industry updates and reasons to look forward to the 2011 Annual conference!

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