Nobody in the HVAC industry denies the importance of geothermal technology. I’m sure there are many contractors, however, who may not know that it represents one of the biggest growth sectors in the industry. It’s still expensive, but I’m here to tell you “thar’s gold in them hills.” Recently San Antonio-based research and analysis firm Frost & Sullivan came out with a study that says the geothermal market is expected to reach $147.6 million by ...

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