Vicki LaPlant

Vicki
LaPlant
Consultant,
VLE HVAC
23

Vicki LaPlant has worked with HVAC contractors for the past 30 years as a trainer/consultant. She helps people work better together for greater success. Vicki is a longtime Contracting Business.com editorial advisory board member and can be reached by e-mail at vicki@vleishvac.com, or by phone at 903/786-6262.

Articles
Who Will You Leave Vulnerable?
This column is about the insurance that you have in place to take care of yourself, your family and your employees in case an unexpected accident, death or disability occurred.
Five Trends for a Fresh Start in 2015
Vicki LaPlant tells HVAC contractors to improve their branding, marketing strategy, referral process, and online presence to have more business in 2015.
Consistency: Boring, but Necessary
Consistency builds winning teams. This is true in sports, and in your HVACR training and marketing programs.
Five Common HVAC Contractor Entrepreneurial Mistakes
HVAC entrepreneurs are a unique breed. They’re great at starting things — not so good at letting go or managing their companies to full potential.
Dreaming The Future
Cover Your HVAC Business Costs And Be What You Envision
Do you ever dream about what you want your residential HVAC company to be like in the future? Do you want that to be more than a dream? Covering your costs is the answer.
Women in the Trades
Men Have Big Brains (Read Heads) But Women Have More Connectivity
As an industry, HVACR contractors need to be looking for young women in their early 20s who aren't satisified with being in retail sales, school teachers, and so on.
Determining Your HVAC Company's Purpose Leads to Success
Creating an HVAC company purpose and measuring all decisions against that purpose just might lead to more focus, more success.
Is that another shoe dropping on the HVAC contracting industry?
Finding the Best HVAC Employees: Is that the Ball Dropping or Another Shoe? 
For residential HVAC contractors, 2013 is the year where manpower shortages have finally slammed mechanical systems company owners and managers in the head.
Ignoring Labor Re-rate in an HVAC company's Accounting Practices Is More Frightening than Halloween
It’s astonishing how many HVAC contractors are unaware of Fair Labor Standards Act requirements to include bonuses when calculating overtime.
Credit Card Fees and Overtime Charges Are HVAC Customer Service Issues
All consumers are tired of being nickle-and-dimed with all kinds of fees and charges. It really becomes an HVAC customer service issue that a little commn sense and creativity can eliminate.
Your HVACR Customers Want Deals and Expect You To Provide Financing 2
In the mechanical systems contracting world, how do you provide your customers "deals" without breaking the bank?
Baby Boomers, Xers, & Gen Y’s Working Together: Oh My!
Contracting Business.com columnist Vicki LaPlant continues her series on multiple generations working together in the marketplace.
Selling HVAC Services to Generation X: The "Prove It To Me" Generation
Columnist Vicki LaPlant provides a guide for HVACR contractors on how to sell to customers who belong to the Generation X demographic.
Women in HVAC - Sales Tip: Focus on Baby Boomers
This is my favorite time of year. For consumers, it’s shopping time for the holidays. Now if only our industry could figure out how to make air conditioners and furnaces blingy, shiny, or sparkly, it might be a great time of year for HVAC sales as well.
Yes, Virginia – There are Polite Technicians
I had just about given up on seeing clean cut, polite technicians and installers in our industry. Many people say they don’t exist. They say young people are lazy and don’t want to work, that they’ve forgotten how to communicate verbally. Finally, people say it’s impossible today to find technicians with both technical aptitude and excellent customer service skills.
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