Tecumseh: Strong at 80, With New HVAC Compressor Products, Promotions, and Support Tools
New products, new promotions, new support tools and an anniversary kick-off worthy of 80 years of industry leadership added up to lots of activity in Tecumseh booth No. 643 during the 2014 AHR Expo, January 21-23 at the Jacob K. Javitz Convention Center in New York City.
The Tecumseh "team" — under the leadership of President/CEO Jim Connor, Bill Merritt, vice president of global sales and marketing, and Keith Gifford, director of global marketing —arrived at this year's Super Bowl town with a playbook that featured four new products for a wide range of comfort and refrigeration applications, and energized by the pride that comes with 80-years of successful industry leadership and innovation. In fact, everyone's team jersey number was '80'.
In a press conference at the Tecumseh exhibit area, Jim Connor shared some insight regarding what Tecumseh has accomplished and where the company is headed, while Bill Merritt spoke about the new products, new promotions and new tools that are being launched at the show.
Those products include:
A Bigger and Better Promotion
Tecumseh has kicked off the year with a 2014 Big Chill3 Condensing Unit Promotion, which includes a multiple-prize rewards program for commercial refrigeration and air conditioning contractors and installers.
From April 1, 2014 through August 31, 2014, contractors/installers who purchase any Tecumseh condensing unit or unit cooler from a participating U.S. based authorized wholesaler will earn points toward valuable prizes including a Taylor Made golf driver, Wenzel camping equipment and more. Participants who enroll before March 30, 2014 will receive 10 bonus points just for signing-up at www.bigchill3rewards.com.
Expanded Support Tools for Easier Product Acquisition
Tecumseh now makes it easier for customers across the world to find products and replacement parts that serve their needs. Tecumseh’s website now includes English, French, German, Chinese, Portuguese and Spanish languages. Additionally, two (2) mobile apps are now available for iPhone and Android® smart phone users. The mobile apps include a digital and searchable version of Tecumseh’s popular Electrical Service Parts book and, a comprehensive compressor and condensing unit cross reference.
Celebrating 80 Years
Tecumseh kicked off a year-long celebration of its heritage at the 2014 AHR Expo in New York City with the introduction of a special anniversary icon, new corporate video and an invitation-only customer event. Additional activities are planned throughout the year and around the globe, as Tecumseh shares its legacy and vision for the future with employees, customers, shareholders and friends.
“The AHR Expo is a great kick-off to 2014, as Tecumseh prepares to roll-out more new products, promotions and support tools,” Gifford said.“This is our biggest show of the year, and we’re excited to be able to share our 80th Anniversary milestone with customers and friends from around the world.”