• Newsletter Subscriptions
  • Magazine Subscription

    • Latest from Contracting Business Success

    Dilok Klaisataporn/Stock Photos/Recruitment/iStock
    istock1445439274
    Piotrekswat/Stock Photos/Wind/iStock
    istock1384789033
    110947154 © Alexandersikov | Dreamstime.com
    dreamstime_xxl_110947154_1
    ken_goodrich_closeup
    Ridofranz/Stock Photos/Customer/Getty Images
    customers_shake_hands
    Wachirapong Sukkasemsakorn/iStock/Getty Images Plus
    2025_goals
    Korrawin/iStock/Getty Images Plus
    leveraging_metrics
    Jacob Wackerhousen/iStock by Getty Images
    istock1511329752
    Eoneren/iStock / Getty Images Plus
    exit_the_maze
    IvelinRadkov/Stock Photos/Lead/iStock
    67b8b7ec29bf1e9afd15fbcd Istock1055169080
    1. Contracting Business Success

    Contractor University’s Cracking the Code: Qualifying and Setting Sales Leads, Part 1

    Feb. 21, 2025
    Don’t chase your tail with leads that are a bad fit or might not be ready to purchase. Instead, focus your efforts on qualifying prospects and engage with those most likely to convert and add to your sales success.

    Maximize your sales potential by mastering lead qualification and setting! Don’t chase your tail with leads that are a bad fit or might not be ready to purchase. Instead, focus your efforts on qualifying prospects and engage with those most likely to convert and add to your sales success.

    EGIA
    ctc_022525_cover

     

    This week, Weldon Long shares valuable insights on identifying quality leads, prioritizing prospects, and guiding leads over the finish line. You’ll learn effective strategies for engaging customers and gain practical tools to jump-start sales.

    All that and more on the latest episode of Cracking the Code! Streaming now, free for everyone, through Feb. 27: MyContractorUniversity.com/CBS-Show.

    About the Author

    Weldon Long | New York Times Best Selling Author & Creator of the HVAC Sales Academy

    Weldon Long is a successful entrepreneur, sales expert, EGIA Contractor University faculty member, and author of the New York Times bestseller, The Power of Consistency:Prosperity Mindset Training for Sales and Business Professionals (Wiley). In 2009, his HVAC company was selected by Inc. Magazine as one of America’s fastest growing privately held companies.