• Newsletter Subscriptions
  • Magazine Subscription

    • Recent

    Wachirapong Sukkasemsakorn/iStock/Getty Images Plus
    2025_goals
    Korrawin/iStock/Getty Images Plus
    leveraging_metrics
    Jacob Wackerhousen/iStock by Getty Images
    istock1511329752
    Eoneren/iStock / Getty Images Plus
    exit_the_maze
    hikastock/Stock Photos/Getty Images
    phone_qr_nov_15
    © Calvin L. Leake | Dreamstime.com
    trucks
    scyther5/iStock/Getty Images Plus
    creative_business_people
    Leo Patrizi/iStock/Getty Images
    phone_users
    koumaru/iStock/Getty Images Plus
    asian_man_behind_counter
    1. Contracting Business Success

    7 Degrees of Comfort

    April 14, 2022
    Ponder these truths the next time you complete an HVAC service call or installation. We are in the comfort business and the comfort business is more complex and nuanced than most people think.

    CLICK  THROUGH THE ABOVE GALLERY

    In the HVAC industry, we don’t merely add and remove Btus. We deliver comfort. We are in the comfort business and the comfort business is more complex and nuanced than most people think. Here are seven degrees of comfort we deliver. 

    Contractors can find plenty of comfort from the Service Roundtable’s vast library of downloadable content, support network of other contractors, and savings from the Roundtable Rewards buying group.  If you aren’t in a buying group, you’re paying too much.  Learn more at www.ServiceRoundtable.com. 

    About the Author

    Matt Michel | Chief Executive Officer

    Matt Michel was a co-founder and CEO of the Service Roundtable (ServiceRoundtable.com). The Service Roundtable is an organization founded to help contractors improve their sales, marketing, operations, and profitability. The Service Nation Alliance is a part of this overall organization. Matt was inducted into the Contracting Business HVAC Hall of Fame in 2015. He is now an author and rancher.